When Euphoria first premiered in 2019, it quickly became a binge-worthy obsession, and I was hooked right along with everyone else. After waiting for five years for the third season, it is safe to say that expectations were very high, and like many fans, I went into Season 3 excited and full of anticipation.
But after watching the first episode, I couldn't help thinking: What happened here?
To start with, the time jump creates a sense of distance from both the plot and the characters. The story now takes place years after high school, with everyone scattered in different directions. Strangely (or perhaps predictably?), very few of them seem to have moved into stable adult lives, which gives the whole season a somewhat grubby and distasteful feel.
That sense of disconnect is reinforced by the narrative style. In previous seasons, Rue's voiceover was a defining element guiding the story with insight and detail on every character. This time around, although she's still the narrator, her presence feels reduced – the commentary is thinner, less engaging, and ultimately does little to draw in the viewer.
The first episode is largely set in the American South, and the shift feels weird compared to the glittery parties and neon haze of the earlier seasons. The country-heavy soundtrack, sun-bleached, desert-like visuals, and bursts of action all lean into a Western-inspired aesthetic.
This is definitely not the Euphoria I've known before.
Some scenes are also quite questionable. From swallowing sealed condoms filled with drugs and forcing them down the throat to Cassie for some reason turning into a submissive, kinky dog, I was left pretty disgusted on several occasions, which took away from the overall impact and quality of the show for me.
It’s also worth noting the significant departures of both cast members and contributors over time. Labrinth, whose soundtracks were a defining part of the show's identity, stepped away. Barbie Ferreira also left the series, and Angus Cloud, who played Fezco, tragically passed away a few years ago.
Together, these absences make the season feel noticeably incomplete.
The performances from the remaining cast are, however, still noteworthy. Maddy’s 'baddie' persona continues to be a standout, carrying a strong screen presence whenever she appears. Rue also brings moments of humour that briefly cut through the darker tone of the season.
Ultimately, the biggest disappointment is the gap between expectation and reality. The show that once felt emotionally charged now feels distant and uncertain in its direction, or at least it is in its first episode.
It's hard to judge this early, but right now, I give it a 2/5. Hopefully, the episodes that follow will bring back more depth and interest.
